Industry & Domain Expertise
Software is easier when you already speak the language.
Technical skill is table stakes; domain knowledge is where projects accelerate. In a handful of sectors we bring something genuinely rare — years of working inside the domain, not just alongside it — which means requirements conversations start at chapter five instead of page one.
Between the two partners that covers regulated company-services work, luxury retail from both the systems and the marketing side, and patient-led marketing for healthcare and wellness practices.
Company formations, secretarial & compliance
A career's depth in a domain very few software people know — the regulatory machinery of UK companies.
- Company formation and incorporation systems
- Company secretarial (CoSec) software
- Companies House filings and API integration
- Articles of association builders and PSC management
- AML / KYC obligations and onboarding workflows
- ECCTA (Economic Crime and Corporate Transparency Act) compliance
- TCSP software, accountant and partner programmes
- Regulatory reporting and business-process controls
Luxury goods & watches
Both partners worked in this sector — one building the systems, the other marketing the stock.
- Luxury and pre-owned watch retail, trade and consignment systems
- Second Hand VAT Margin Scheme
- High-net-worth customer marketing and luxury brand positioning
- E-commerce for luxury products
- Grey-market and HNWI commerce
Healthcare & wellness
Patient-led marketing and lead generation for private practices, where trust does the selling.
- Psychology clinics and private medical practices
- Aesthetic, cosmetic and skin-treatment providers
- Patient lead generation and consultation enquiry funnels
- Healthcare website design and patient-journey optimisation
- Trust-based marketing and service-led content strategy
Fashion & consumer retail
- Fashion retail and consumer e-commerce
- Brand development and product marketing
CRM, sales & finance operations
- Lead and opportunity management systems
- Sales automation and customer communications
- Commission calculation and financial workflows
- Audit trails and process controls
- BI, KPI reporting and performance dashboards
Have a project in mind?
Tell us what you're trying to build — or untangle — and we'll tell you, plainly, how we'd approach it. No obligation, no hard sell.
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